Pusher comme le New York Times avec Batch.com

Qui dans les médias actuellement n’est pas à la recherche d’une stratégie de notifications push pertinente ? De parole de professionnels, c'est le New York Times qui innove le plus et le mieux sur ce terrain : une stratégie offensive assumée par la "Dame Grise" pour développer une…

Batch's new Campaign Builder

You use a lot of dashboards in your life (if you're reading this, we assume you have) and you know the world of difference a good dashboard can make. A good dashboard has to be intuitive, yet deliver the right information. It has to be simple, and simple is hard.…

How Circa is beating the NYTimes at push

On Friday we caught up with Anthony De Rosa, Editor in Chief at Circa. Circa News is a long-standing top news app (App Store Best of 2013) that delivers only the stories that you specifically care about, updated as they unfold, in a smartphone format. Push notifications are at the…

10 Tips & Tricks for Mastering Push Notifications

You've got push, so now what? Everyone and their cousin will tell you about the technical aspect of the push (including us, with our free push solution for indie devs). But today we're going to talk about content and context. First of all, congratulations, you’ve made an app! Now…